I'm not a morning person

My favorite weapon of choice to make a statement without actually saying a word, is a T-shirt, top or sweater with a rad message on it. So when these new campaign pics of Addmyberry landed in my mailbox, I couldn't resist to share on here. I already have a grey sweater of the Belgian brand (with the coolest hashtag ever: #i'm so new york), but I sure wouldn't mind expanding my collection.

For those of you who have noticed the QR codes on the clothes: it's an AMB trademark. In short: you can scan your shirt and 'connect socially' through the AMB app. Very nice feature!

// all images via Addmyberry //